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Sean Combs founded his clothing line, Sean John Clothing in 1998 with the idea of creating a fashion brand for every aspect of life. His clothing line is marked by sophistication that is targeted for the urban market. But the Sean John Clothing line is of such superior quality and stylish that the fashion brand appeals to more than just the urban market.
Based in New York City, Sean John Clothing has received critical and commercial success. Comb’s clothing line has gone from an urban label to an international brand thanks to the support of both the fashion community and retailers. While Combs was building his line, he was looking to reflect his own diverse style.
Shirts, jeans, hoodys, jackets, suits, and cologne are all included in the Sean John clothing line for men. Now included in the brand is a women’s line that has become the essence of fashion conscious women around the world.
The Council of Fashion Designers of America nominated P Diddy Combs for an award for menswear designers of the year in 2000. Although Marc Jacobs won the award that year, this nomination pushed Sean Combs into a very privileged category with other famous designers. He was nominated again in 2001.
The artist has said that he owes all of his motivation to his family. His grandmother, who was a seamstress in Harlem, taught him the fundamentals of sewing. His mother, who had given herself the title of “shopaholic”, gave him the inspiration and vision to someday create his own clothing line. His uncle George, who had a flair for style, taught Combs to be fashion savvy.
Hip hop clothing designers have staked a claim in today’s fashion. Urban clothing has evolved over the years to include a wide variety of styles. Hip hop music has spread and inspired listeners of all colors and backgrounds, and the clothing lines have spread just as fast. Today, anyone can wear urban clothes and look great.
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